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Privacy

We only collect what we need to deliver your order, and we never sell your data. Last updated 3 November 2026.

What we collect

  • Name, phone number (WhatsApp), delivery address, city and optional notes you enter at checkout.
  • Your order details and our WhatsApp/phone conversations about your order.
  • Your bag is saved in your own browser (local storage) so it is still there when you come back; it is not sent to us until you order.
  • Basic technical data such as device and browser type, kept by our hosting provider for security.

We do not collect or store card or bank details on this website. Payment is cash on delivery.

How we use it

  • To confirm, pack, deliver and support your order.
  • To send order updates and tracking on WhatsApp or by SMS/call.
  • To handle exchanges, refunds and complaints.
  • To send news and offers only if you join our list — you can opt out at any time.
  • To prevent fraud and repeated fake COD orders.

Who we share it with

We share only the details needed for delivery (name, phone, address, order amount) with our courier partners. We may share data when required by law or a lawful request from a Pakistani authority. We never sell or rent your personal data.

Cookies & analytics

This website uses local storage to keep your bag and preferences. If we add analytics or advertising tools (such as Google Analytics or Meta Pixel), they may use cookies to measure visits; we will update this policy when we do. You can clear cookies and local storage in your browser settings.

How long we keep it

We keep order records for as long as needed for delivery, exchanges and our tax and accounting obligations, usually up to 5 years, then delete or anonymise them.

Security & the law

We protect your data with reasonable technical and organisational measures. We handle personal data in line with the Prevention of Electronic Crimes Act 2016 (PECA), which makes unauthorised access to and misuse of personal information an offence in Pakistan, and we will follow the Personal Data Protection law of Pakistan once it is in force.

Your choices

You can ask us to see, correct or delete your personal data, or to stop marketing messages, by messaging WhatsApp +92 342 2271226. We may need to keep some order records where the law requires it.

Contact

The Men's Fashion (TMF), [EDIT: business address], Pakistan. Email: [EDIT: store email]. Questions about this policy: WhatsApp +92 342 2271226.